Happy New Year from all of us at Best Friends Fur Ever!
This time of year, we’re all thinking about resolutions — moving more, feeling better, and building healthier routines. And the truth is… your dog benefits from the very same things.
Yes, we love the cute photos. But daycare at BFFE has always been about so much more than that.
Our philosophy is simple: dogs deserve thoughtful, wellness-focused care so they can enjoy more good days with the people who love them. As pet parents continue to look for more informed, intentional care, we’re committed to continually leveling up our services — so your dog’s care evolves right alongside their needs.
Our Core Belief: Play Is Essential
Play isn’t optional — and it’s about far more than a quick 15-minute walk. Play is a biological need that supports a dog’s physical health, emotional balance, and social wellbeing.
A walk meets the basics. Play builds wellness.
When play is structured, supervised, and tailored to each dog, it becomes one of the most effective tools in preventative care. That’s why we encourage dogs to play weekly. Even occasional daycare makes a difference, but regular play helps dogs regulate stress, stay mobile, and remain mentally fulfilled.
What play really supports:
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Joint mobility and muscle tone
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Confidence and emotional regulation
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Healthy social skills and cognition
Because every dog is different, play looks different for every dog. High-energy athletes, shy observers, seniors, and dogs in recovery all engage in ways that meet their individual needs. Structure and supervision matter — safe play is guided, monitored, and adjusted in real time.
In the New Year, we track steps, gym days, and healthy habits. Dogs benefit from consistency in the same way we do. Regular play builds strength, balance, and emotional wellbeing — physically and mentally.
You don’t have to be perfect. Just play weekly.
Play Weekly Punch Card
Crush Your New Year’s Resolution Together
To make building healthy habits fun, we’re launching our Play Weekly Punch Card this January!
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Each daycare day = 1 paw punch
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6 punches = a wellness reward
Choose one:
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Restore & Recharge sample
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Mini massage
Because healthy habits should feel rewarding — for you and your best friend.
What’s Coming in the New Year
To support your dog’s wellness resolutions, we’re excited to introduce and expand:
Restore & Recharge Collection
Comfort-focused supports including red light therapy, PEMF relaxation, massages, calming sprays, oral health enrichment, and sensitive-stomach nutrition.
ACC+ (Assisted Canine Care Plus)
A slower, more intentional program for dogs recovering from surgery, managing chronic conditions, or needing a calmer, lower-stimulation environment.
Education for Pet Parents
Ongoing insights about our programs, tips from local veterinarians, and practical guidance you can use at home — including our Weekly Wellness series to help keep your pup happy and healthy.
Partner Spotlights
Expert advice from trusted professionals like Chesapeake Dock Dogs, covering everything from supporting high-drive pups to injury-prevention techniques.
As you set intentions for the year ahead, we’re honored to help your dog do the same.
You set goals. Your dog can too.
Let’s build healthier habits together.
With care,
The Best Friends Fur Ever Team